Who are we?
We unite people so, together, we can have greater impact and do better for the world. We create sustainable thinking and strategic communications for purpose-led business.VISION Statement
We are each the sum of the parts that make us who we are. Unique, capable and valuable, deserving of basic human dignity and equal opportunity, born to shine with all our strengths and weaknesses, exactly as we are, imperfectly whole.
We advocate for an Earth-centred approach to business and life where together we are passionate about continuous learning and growing as humans for a sustainable future. By championing and celebrating diversity of thought and perspectives we share our knowledge & lived experiences.
We believe anyone can choose the impact they want to have in the world and that together we are stronger.
QUALITY OVER QUANTITY
Creating meaningful experiences and things that matter.
LESS IS MORE
Staying open to change and new ways of being and doing.
Do NO HARM
Treading lightly and reducing our impact.
SUSTAINABILITY & NEW ECONOMY THINKING
The greatest threat to our planet is the belief that someone else will save it
Our Gallery
Beauty is truth, truth beauty,”–that is all Ye know on earth, and all ye need to know.
– John Keats, Ode to a Grecian Urn
Our Story
Everyone has a unique story to live and share so together we can learn and grow, personally and professionally. This is our story.
ABOUT Moby Co.
The well known story of Moby Dick is an adventure for the ages. Told as a narrative by crew member Ishmael, it has a universal and timeless message about the hunter and the hunted. A battle between a power-hungry captain and the legendary white whale, Moby Dick.
The same story of conflict and disconnection exists between people and the natural environment – the need to conquer and control the world for our own purposes. Our present-day obsession with economic growth at all costs continues… but it doesn’t need to be this way. A new way of doing and being is possible. And it starts within.
Michelle Lanceley, Principal Consultant
Strategic communicator and critical ‘big picture’ thinker striving to make a difference in the world.
With 20 years in brand, marketing and strategic communications across industries, Michelle is passionate about the living world, creativity and innovation and creating purpose led business for a sustainable future.
COLLABORATIVE Partnerships
The following projects are part of our collaborative partnership portfolio, creating and sharing sustainability stories and initiatives that celebrate and unify people and places.
Sage Room
A co-operative of small independent business owners working flexibility to have bigger impact together.
Ripple Magazine
Celebrating people and places in Brisbane's Bayside
Moreton Bay Discovery centre
Creating a community asset showcasing Quandamooka Country in our beautiful part of South East Queensland.
We are always open to new opportunities and partnerships. Please get in touch to start a conversation.
MOBYCO
WHO
WHY